Planning on-line business

According to statistics, it is less than 5% of the Internet start-ups which survive and become a real business. Failure of the rest 95% of stat-ups is connected primarily with low attention to the business planning phase. Moreover, planning phase is frequently not considered as something of importance and simply neglected.

“Retail Online” services in the area of planning on-line business are targeting to provide the full range of information for supporting managerial decision on on-line business entry. The main objective of “Retail Online” consultants is to furnish the client with independent objective opinion on strategic and financial perspectives of the project implementation. Our integrated approach to business perspectives assessment allows taking into consideration a variety of internal and external factors and enables the client to significantly improve the risks of financial losses during the project implementation in case of positive decision to enter on-line business.

Within the frame of business planning stage “Retail Online” consultants perform a range of activities targeting to assess general project perspectives:

• On-line environment analysis
• On-line strategy development
• Organizational modeling
• Financial modeling
• Marketing concept development

As an initial result of the planning phase client obtains an overall vision at the industry, and further receives detailed development action-plan with financial forecast. Based on results of the planning phase clients formulates the final decision on E-commerce business entry or rejects the projects in case the forecasted results do not look sufficient.