Luxury clothes web-store

Boutique.ru – leading domestic luxury clothes online store. Boutique.ru offers to his clients’ clothes, footwear and accessories of more than 200 popular brands as well as premium quality services.

Project status: completed in May, 2008

Project scope:

• Planning and building organizational structure of the company
• Recruitment and educating of the personnel
• Organizing contact-centre standards
• Organizing delivery service
• Organizing business-processes of the web-store: contact-centre, delivery service, promotion service, technical project management, etc.
• Online development strategy
• Implementation and  development of the quality control service
• Organizing online project advertising company

Results:

Within the short time period Boutique.ru became online leader on the market for luxury clothes in Russian Internet.  Boutique.ru is still one of the domestic e-commerce market leaders and example for competitors’ imitation.